BCCC approves telecast of ‘Satyamev Jayate’s pesticide episode

The Times of India | Saloni Bhatia | TNN, Aamir Khan's show, 'Satyamev Jayate' was in trouble with the Pesticides Manufacturers and Formulators Association of India (PMFAI) after an episode on pesticides went on air on June 24 last year.

 

PMFAI said that the episode had no experts from the Ministry of Agriculture, Central Insecticides Board or Indian Council of Agricultural Research, and in the complaint, had written that "further telecast of Satyamev Jayate should be stopped" as they were spreading wrong, unscientific information.

 

The Broadcasting Content Complaints Council (BCCC) met on April 12 with representatives of Star Plus,Aamir Khan Productions and PMFAI representatives to discuss this.

 

The BCCC found that even though the programme was critical of the use of pesticides, they dealt with the issue with proper sensitivity and maturity.

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